For unified communications, a future unclouded IT industry is prone to get enthusiastic about emerging technologies. In many cases, this has the positive effect of driving support for technologies that go on to make a tangible difference to business performance or, in some cases, people’s lives.

But by the same token, this enthusiasm sometimes has the unintended consequence of hurting a technology’s chances of being taken seriously. We are all too familiar with Gartner’s Hype Cycle. Unified communications and collaboration (UCC) technologies have over the years suffered from being overhyped.

This year, some are claiming unified communications will come of age. So why should this year be any different from previous false starts? The answer lies with another emerging technology that has suffered from its own share of hype: the cloud.

Read the full article by Sudhir Narang – MD BT India

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